Spaethhill cff cover

Cystic Fibrosis Foundation

Working with the Cystic Fibrosis Foundation, Spaeth Hill was engaged to redesign the organization’s traditional annual report format and present a serious and pressing health topic with an energetic and optimistic tone. Additionally, it was important to celebrate the milestones and achievements of the Foundation and look towards their upward trajectory.

 

We started with the Foundation’s tagline, “Stronger Together,” to build on the concept of community, humanity and a journey forward. We incorporated handwritten quotes to reflect the community of CF patients and their families and loved ones. The use of full-page spreads helps to pace the overall design and content of the report. Finally, the cover has interactive fold-outs that reveal the “Stronger Together” tagline, reinforcing the positive messaging that guides the work of the Foundation every day.

Publication Design / Typography / Photography

Cff strongertogether
Cff friends
Cff quote 2
Cff graph
Cff lab
Cff wholeperson
Cff scatter
Cff milestones
Cff figure
Cff thankyou
Cff 44years